• Price band of ₹ 120/- – ₹ 127/- per Equity Share bearing face value of ₹ 10 each (“Equity Shares”)
  • Bid/Offer Opening Date – September 24, 2025, and Bid/Offer Closing Date – September 26, 2025.
  • Minimum Bid Lot is 2000 Equity Shares and in multiples of 1000 Equity Shares thereafter

Mumbai : Justo RealFintech has fixed the price band of ₹ 120/- to ₹ 127/-per Equity Share of face value ₹ 10/- each for its maiden initial public offer.

The Initial Public Offering (“IPO” or “Issue”) of the Company will open on September 24, 2025, for subscription and close on September 26, 2025.

Investors can bid for a minimum of 2000Equity Shares and in multiples of 1000Equity Shares thereafter.

Equity shares outstanding as on date 1,38,37,142 Equity Shares of ₹ 10 each

The IPO is a fresh issue of up to 49,61,000 Equity shares.

The proceeds from the fresh issue to the extent of ₹ 3,650.00 lakhs will be funding the working capital requirements of the company, ₹ 630.00 lakhs for funding investments in IT infrastructure and development of a technological platform, ₹ 500.00 lakhs for repayment of certain outstanding borrowings of the company, and general corporate purposes.

The company is a full-service real estate mandate company based in Maharashtra, with operations in Pune, Mumbai Metropolitan Region (MMR), and Nashik, with additional presence in Aurangabad and Kolhapur. The company provides solutions, including decisions on pricing and sizing of the projects to real estate developers, and enabling the delivery of the products to the end customer.

The company has established a considerable presence in Pune and is rapidly expanding its footprint in Mumbai. The company distinguishes itself through its tech-enabled platforms that streamlines project onboarding, customer engagement, and sales processes. Leveraging data-driven insights and digital tools, the company ensures enhanced visibility and conversion for its real estate developer partners. With a wide-reaching channel partner (CP) network and deep understanding of local market dynamics in which it operates, the company offers end-to-end solutions across sales strategy, marketing, and execution. (Source: Liases Foras report).

The company’s role involves efficiently managing multiple aspects of the inventory of real estate developers and realizing through a large network of its over 3,400 channel partners. The company primarily works with a focused niche of real estate developers who primarily operate in the lower-to-mid segment residential and commercial developments. The company also assists in arranging credit arrangements for their acquisition, construction, and development from banks, NBFCs, and other financial institutions.

The company’s business model focuses on providing services which include but are not limited to providing comprehensive advisory and execution services across business and sales strategy, marketing, CRM and financing solutions. Its endeavour is to take over and manage the end-to-end customer journey for real estate purchases from the initial inquiry stage to the final transaction while freeing up the resources of real estate developers to focus on their core competence i.e., obtaining statutory approvals and property development.

This approach and service model is a novel proposition where the developer can completely concentrate on their core competencies, thereby building scale and faster growth in their area of operations. Its expertise and services lie in micro market analysis, identifying market and need gaps, defining product positioning, and mapping of competitive products, as well as leveraging tech-enabled sales strategies to help developers achieve optimum realization of project inventory. The company believe its service offerings assist in managing cash flows for the real estate developers to ensure timely completion of projects, leading to repayment of loans and handover of asset delivery to the customer

Essentially, through its services, the company enables real estate developers to convert their time related fixed overheads for sales and marketing into commission related variable costs.

The company follows a simple yet insightful concept where interwoven services and relationships drive results. The company works on an internal concept, FABIRC.

Since its incorporation in 2019, the company has assisted real estate developers to sell projects worth over ₹ 8,15,000 lakhs, representing over 11,250 units till March 31, 2025. As on August 31, 2025, the company has active mandates with 37 real estate projects in the city of Pune, Mumbai, and Nashik to sell projects with a potential worth of over ₹ 4,14,955.79 lakh, representing over 3, 559 units.

The company’s revenue from operations was ₹ 8,135.19 Lakhs during FY 25 vis-à-vis ₹ 5,938.28 lakhs a year earlier.

Its net profit was ₹ 1,521.33 lakhs during FY 25 vis-à-vis ₹ 669.44 lakhs a year earlier.

Vivro Financial Services Private Limited is the book-running lead manager, and Purva Share Registry (India) Private Limited is the registrar of the offer.

The Offer is being made through the book-building process, wherein not more than 50% of the net offer is allocated to qualified institutional buyers, and not more than 15% and 35% of the net offer is assigned to non-institutional bidders and retail individual bidders, respectively.