• Transforms monthly spends into a personalized musical rap in the ‘Balance & History’ section of the Paytm app
  • Creates a rap song that showcases spending patterns across shopping, food, travel, and bills
  • Blends technology and entertainment to transform financial insights into an interactive experience

Paytm (One 97 Communications Limited), India’s full stack merchant payments leader serving MSMEs and enterprises, and a leading financial services distribution company, and the pioneer of mobile payments, QR codes, and Soundbox, has introduced Playback, an AI-powered experience that turns last month’s spends history into a personalized rap recap. With this first-of-its-kind innovation, Paytm brings a playful twist to financial insights, making expense tracking engaging and relatable.

Playback appears in the ‘Balance & History’ section of the Paytm app, where AI transforms spending data into custom rap verses. The rap lyrics creatively narrate spending across categories such as shopping, food, travel, and utilities, turning monthly expenses into an engaging and interactive experience. Currently being rolled out to select high-transacting Paytm customers, Playback is in its Beta phase, and the company will continue to enhance the experience based on user feedback as part of its ongoing AI innovation journey.

Paytm Spokesperson said, “Our Playback, India’s first AI-powered rap, brings a playful twist to expense tracking, making it easier to reflect on monthly spending. Young Indians today consume their world as content, and we saw an opportunity to turn routine expense statements into something engaging and relatable. We expect more users to tune in and reflect on their spending habits as they vibe to their rap song, setting them on the path toward greater financial awareness. As a trusted payments platform, we remain committed to introducing innovative solutions and smart tools that make managing finances effortless.”

How to generate monthly spends rap on Paytm:

  1. Open the Paytm App and ensure it’s updated to the latest version
  2. Go to ‘Balance & History’ on the home screen
  3. Tap on the ‘Paytm Playback’ banner to generate a personalized rap of last month’s payments. Alternatively, click https://m.paytm.me/PaytmPlayback
  4. Let AI work its magic and securely turn your spending data into a fun rap song.
  5.  Vibe to the Rap Song & share it with friends

Paytm, India’s most trusted payments platform, continues to enhance mobile payments with new features that improve convenience and security. Its key product innovations include Reminders for recurring expenses such as tuition fees and utility bills, a smart Monthly Spend Summary that helps track and manage finances with ease, personalised UPI IDs to ensure privacy, the ability to hide or unhide transactions, downloadable UPI statements in Excel or PDF format, and home screen widgets like Receive Money for faster payments. Paytm also displays the total balance across all UPI-linked bank accounts, providing a complete view of finances in one place.