Mumbai : Zen Diamond, a leading name in natural diamond jewellery, is proud to partner with the Natural Diamond Council (NDC), a global organization dedicated to promoting natural diamonds and responsible sourcing. This collaboration reflects Zen Diamond’s unwavering commitment to authenticity, sustainability, and fostering consumer trust through complete transparency in diamond sourcing.

Speaking on the partnership, Neil Sonawala, Managing Director of Zen Diamond India, said: “At Zen Diamond, we’ve always believed that every diamond carries not just timeless beauty but also a responsibility – to our artisans, to communities, and to customers seeking trust. This NDC partnership is more than a badge; it is a commitment to transparency, integrity, and sustainability. We are honoured to join the ranks of globally verified natural diamond brands, and this milestone will further guide our future innovations and client relationships.”

Richa Singh, Managing Director, Natural Diamond Council, India and Middle East, said: “At Natural Diamond Council, our focus is on promoting facts, sustainable practices, transparency and authenticity of natural diamonds, while staying attuned to modern consumer preferences. These shared values form the foundation of our partnership with Zen Diamond, whose responsible sourcing, ethical approach and international design sensibility resonate strongly with young, style-conscious audiences.

We are delighted to welcome Zen Diamond to NDC’s global network of partner brands, now present across 20 countries. Together, we aim to inspire consumers to embrace natural diamond jewellery that reflects enduring beauty and generational value.”

NDC’s focus on promoting sustainable practices and the authenticity of natural diamonds, along with understanding modern consumer preferences, aligns perfectly with Zen Diamond’s ethical values and international design style for young, style-conscious audiences. Together, we aspire to inspire consumers to embrace natural diamond jewellery that reflects enduring beauty and integrity.”

For customers, this represents not just independent assurance of authenticity but also the confidence that every Zen Diamond piece reflects responsible sourcing and dedicated quality.