~ PhotoFusion® X photochromic lens technology by ZEISS is now available across Titan Eye+ lens portfolio and stores in India~

National : Titan Eye+, one of India’s leading eyewear retailers, and ZEISS India Vision Care, guided by its purpose of protecting and improving the vision and lifetime visual health of the world’s consumers, announced the licensing and nationwide deployment of PhotoFusion® X photochromic lens technology of ZEISS at Titan Eye+ lens design portfolio across India.

The announcement was made at the ZEISS Innovation Summit, an exclusive event hosted by ZEISS India Vision Care for Titan Eye+, focused on advancing lens innovation and raising everyday vision care standards for Indian consumers.

Through this collaboration, Titan Eye+ will bring PhotoFusion® X photochromic lens technology by ZEISS to its lens designs mix & retail network, combining Titan Eye+ deep understanding of Indian consumer needs with ZEISS’ expertise in precision optics and lens innovation. The introduction of PhotoFusion® X by ZEISS enables faster transitioning lenses with integrated blue-light and UV protection, designed to support long-term visual comfort and eye health.

Key Highlights

  • Next-Generation Photochromic Technology: Titan Eye+ will offer PhotoFusion® X lens technology with Titan lenses, engineered for faster darkening in sunlight and quicker fade-back indoors, along with built-in protection against harmful blue light and ultraviolet (UV) radiation.
  • Seamless Vision, All Day: ZEISS PhotoFusion® X lens technology adapts automatically to changing light conditions, eliminating the need to switch between clear glasses and sunglasses while ensuring clarity indoors and sunglass-level darkness outdoors.

Speaking at the event, Mr. NS Raghavan from Titan Eye+ said:

“At Titan Eye+, our vision has always been to lead the eyewear category through innovation that genuinely improves how people see and experience the world. The introduction of “Titan with PhotoFusion® X” technology exclusive to Titan Eye+ by Carl ZEISS reflects this ambition by combining cutting-edge optical science with our deep understanding of Indian consumer needs. This partnership allows us to set a new benchmark for everyday eyewear that delivers performance, protection and modern style.”

Speaking at the event, Mr. Rohan Paul from ZEISS India Vision Care said:

“Our focus has always been on advancing eye-care through meaningful innovation. Availability of ZEISS’ PhotoFusion® X lens technology with Titan Eye+ portfolio across India, will expand consumer’s access to photochromic lenses that is designed for real-world usage with complete UV protection in sun. This is an important step in making advanced visual protection part of everyday eyewear choices for Indian consumers.”

This announcement represents a shared mission to empower India with better vision, improved protection, and superior everyday comfort. Together, Titan Eye+ and ZEISS India Vision Care are setting the stage for a new era in the country’s eyewear landscape – one where advanced technology, trusted retail expertise, and a deep commitment to long-term visual wellness come together for the benefit of every consumer.